Meg Distner
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Trend study

Slide 1 of the trend study presentation: the title, asking where TikTok aesthetics actually come from, over a collage of reference images.
Slide 3 of the trend study presentation: what coquette is, with the keywords feminine, soft, romantic, vintage and glamour beside a list of garments.
Slide 6 of the trend study presentation: what coastal granddaughter is, with the keywords timeless, elegance and elevated casual beachy.
Slide 9 of the trend study presentation: what old money is, with the keywords timeless, tradition, luxury, quality and classic.